Nykaa Share Price Today: Why NYKAA Is Falling 1.77% | 23 October 2026

NSE: NYKAA · 23 October 2026

Price
₹316.20
Change
-1.77%
High / Low
₹323.40 / ₹311.40
Prev. Close
₹321.90
Volume
38.39 lakh
Price as of
23 October 2026 · 03:00 PM IST
Key Takeaways
  • FSN E Commerce Ventures (Nykaa) shares declined 1.77% on Thursday, settling at ₹316.20 after trading within a daily range of ₹311.40 and ₹323.40.
  • FSN E Commerce Ventures informed the exchanges that NSE Sustainability Ratings and Analytics Limited voluntarily assigned an increased ESG rating of 72 for FY2026 based on publicly available information. The company did not formally engage the rating provider for this assessment, which evaluates performance across environmental, social, and governance metrics.
  • Trading volume was 0.78 times the 20-day average daily volume.

Why is Nykaa share price falling on 23 October 2026?

FSN E Commerce Ventures (Nykaa) shares declined 1.77% on Thursday, settling at ₹316.20 after trading within a daily range of ₹311.40 and ₹323.40.

The broader market and internet segment experienced downward pressure during the session, with the Nifty falling 0.90% and the Nifty India Internet sector benchmark dropping 2.22%. Nykaa's negative price action aligns with this broader sectoral softness and extends a near-term cooling phase, marked by a 5-day return of -6.56% and a 20-day return of -7.23%.

While no single specific catalyst triggered today's downward drift, recent corporate updates provide fundamental context for the stock. Earlier in the month, Nykaa reported its Q2 FY2027 revenue update, pointing to consolidated gross merchandise value growth close to the thirties and net revenue growth expected in the late twenties, supported by a retail store count reaching 338. Additionally, Anand Rathi recently initiated coverage on the stock with a 'buy' rating and a target price of ₹400.

38.39 lakh shares traded by 23 October 2026 · 03:00 PM IST. This compares with a 20-day average daily volume of 49.14 lakh shares (0.78 times). The five-day average daily volume was 36.62 lakh shares. Separately, the NSE report for 22 October 2026 showed 42.97 lakh shares delivered, representing 61.88% of that day’s traded volume. The same report recorded 88,367 trades.

Likely Reason
Sectoral weakness and continued near-term cooling

Today's decline appears driven by broader internet sector weakness and ongoing profit-taking following recent downward momentum, as no fresh direct catalyst was announced.

Latest Company Developments

Voluntary ESG Rating Assigned by NSE Sustainability
15 October 2026

FSN E Commerce Ventures informed the exchanges that NSE Sustainability Ratings and Analytics Limited voluntarily assigned an increased ESG rating of 72 for FY2026 based on publicly available information. The company did not formally engage the rating provider for this assessment, which evaluates performance across environmental, social, and governance metrics.

An independently assessed higher ESG rating highlights improved corporate governance and sustainability transparency for institutional investors.

Q2 FY2027 Quarterly Revenue Update
4 October 2026

The company released its provisional operational update for the quarter ended September 30, 2026, indicating consolidated gross merchandise value growth close to the thirties and net revenue growth in the late twenties. The beauty vertical expanded its physical footprint with 14 net new stores to reach 338 outlets, while the fashion vertical anticipated net revenue growth in the early forties.

Provisional quarterly updates offer early visibility into top-line momentum and retail network expansion ahead of formal financial result filings.

Completion of Majority Acquisition in Aminu
24 September 2026

Nykaa completed the transaction to acquire a 51% shareholding on a fully diluted basis in Aminu Wellness Private Limited, making it a subsidiary of the company. The acquisition follows board approval secured earlier to strengthen the group's premium skincare and wellness product portfolio.

Integrating Aminu expands Nykaa's house of brands and deepens its footprint in the high-growth premium skincare segment.

Earnings / operating update
5 October 2026

FSN E Commerce Ventures Limited has informed the Exchange regarding 'Nykaa Quarterly Revenue Update Q2 FY2027'.

Original source →

Investment / acquisition update
24 September 2026

FSN E Commerce Ventures Limited has informed the Exchange about completion of transaction for acquisition of 51 % shareholding on a fully diluted basis in Aminu Wellness Private Limited ("Aminu").

Original source →

Ownership & Transaction Activity

Shareholding
As of 30 September 2026
Promoter holding
52.07%
52.08% on 30 June 2026
FII/FPI
15.65%
13.73% on 30 June 2026
Institutional holding
38.00%
37.81% on 30 June 2026

NSE shareholding filing →

Mutual Fund Holdings

Mutual-fund ownership

Mutual funds held 16.72% on 30 September 2026. This compares with 18.91% on 30 June 2026, a change of -2.19 percentage points.

The filing reported 38 MF/UTI holders.

Sbi Contra Fund
30 September 2026
12.08 crore shares · 4.22%
Nippon Life India Trustee Ltd-A/C Nippon India Multi Cap Fund
30 September 2026
5.36 crore shares · 1.87%
Hdfc Trustee Company Limited-Hdfc Flexi Cap Fund
30 September 2026
4.88 crore shares · 1.70%
These are quarterly holdings, rather than purchases or sales on the article date.

NSE shareholding filing →

Research & Brokerage Views

Anand Rathi
20 October 2026
RatingBuyTarget price₹400.00

Initiated coverage on the e-commerce stock with a positive view on long-term growth and market positioning.

Attributed brokerage opinion; not a WittyTrades recommendation.
Motilal Oswal
23 December 2025
RatingNeutralTarget price₹280.00

Initiated coverage with a neutral stance based on brand-led distribution and valuation assessments.

Attributed brokerage opinion; not a WittyTrades recommendation.

What to Watch Next

  • Upcoming financial results and limited review for the quarter ended September 30, 2026
  • Execution and scaling of the newly acquired Aminu skincare brand
  • Performance and demand traction in the fashion vertical and Nike partnership
  • Delivery percentage and cash-market volume trends relative to the 20-day average

Other Dated Coverage

More Nykaa news and dated analysis →

Frequently Asked Questions

What is the latest Nykaa company news?

FSN E Commerce Ventures informed the exchanges that NSE Sustainability Ratings and Analytics Limited voluntarily assigned an increased ESG rating of 72 for FY2026 based on publicly available information. The company did not formally engage the rating provider for this assessment, which evaluates performance across environmental, social, and governance metrics.

How strong was Nykaa’s trading volume?

38.39 lakh shares traded, 0.78 times the 20-day average daily volume. The price and volume data are dated 23 October 2026 · 03:00 PM IST.

Do the mutual-fund figures show buying today?

They show holdings on 30 September 2026. Quarterly holdings do not identify purchases made on the article date.

Research & analysis: WittyTrades Research Desk
Reviewed by: Mohanish Sanghavi — SEBI Registered Research Analyst

Disclaimer: Investments in securities markets are subject to market risks. Registration with SEBI and NISM certification do not guarantee performance or returns. This article is for information and education, not personalised investment advice or a recommendation to buy, sell or hold.

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